Thrudigital

If you have visited other websites that explain how to increase traffic to a website, then you’re probably used to points like “Get links, write content, use RSS”, etc. But are these tips really worth it? They’re very general in their scope. So nowadays almost every “SEO guru” (though many people call themselves ‘gurus’ despite being completely unskilled) recommends these general tips, making it very easy to get lost. You hear the same story from every site, but almost no-one tells you what exactly to do. And of course, they can’t tell you! Because being a guru means more than having 2-3 top positions for phrases which consist of 3 or 4 words! Because being an SEO guru means more than getting 500 or 1000 monthly visits to a website! So let’s take a look at one of most successful methods for increasing traffic to a website.

Firstly, there are a few prerequisites which must be met when you want to use this strategy. They are:

1) Your website must be indexed by Google
2) Your website must have more than 30-40 pages of content, all of the pages should be indexed, each page must contain at least 400 words
3) Your website must be receiving some organic (free traffic from search engines) already
4) You must be using Google Analytics or any other application which allows you to analyse your website’s traffic

If you don’t meet these criteria yet, then go and create some new pages and some useful content. And if your website qualifies, then let’s look at the following ideas:

Increasing traffic to a website can, in general, be accomplished with two things: links and content. Let’s focus on content since this is faster and completely under the control of the webmaster. Also, content of good quality will bring your web pages new links! So the question is “What new content should I add to my website?” This is actually the most important question out of all: if you answer it correctly, then you will have won. And if you fail to answer it, then other websites will overtake you in the rankings. So, the brainstorming continues…

The best option is to add content that people like. But what do people like? One must know search queries in order to answer this. But how to find search queries? Analyse the traffic. It’s really very easy! For this purpose you need an analytics tool – Google Analytics, for instance. Let’s take a look:

The above snapshot shows a few of the phrases that led to this blog from Google. You should know that web-developers.net had only a few top positions for these phrases and for more than 5 phrases this website wasn’t ranked in the top10! This means that if I add new content based on these phrases (logically, not all phrases can be included within one page, and some phrases don’t make sense, but the majority are clear), then I could bring new visitors to this website with very little effort. If you don’t believe that it really works, then I give you this example:

235 visits led to my domain answers.aqua-fish.net during the last month. Of course, 235 visits per month is nothing. But the most important fact is that I just picked up questions from Google Analytics and paid a few people to answer these questions. I did no link building at all! The only way I increased/generated traffic was via the strategy of analysing traffic and integrating phrases into the website’s content. Nothing more. Easy, isn’t it? Also bear in mind that answers.aqua-fish.net isn’t yet fully indexed in Google (although site:answers.aqua-fish.net shows 525 results, only the first 15 pages are available yet. Approximately 150 pages are indexed at the time of writing). I am expecting to see between 1500 and 3000 monthly visits there soon (in two to three months or so). I could then answer another 1000 questions, and this will surely attract more and more visitors! Do you see the increasing trend in traffic?

Isn’t this simple? It’s so simple that many webmasters don’t realise that such a strategy really exists. Also consider reading this post where you can learn other methods of increasing traffic to your website.

Sponsored links