Thrudigital

This tool, available as an embeddable widget or full-screen application, aggregates the conversations occuring on Twitter about a specific TV programme, and analyses the comments to extract meaning. In near real-time, tweets are classified by topic, sentiment, and celebrity. Comments can be screened for blacklisted keywords, and moderated if required, before being displayed. As an added bonus, all tweets are timestamped, so that reactions can be synched to the exact moment an event occured onscreen!

As the TV industry deals with the challenges of unscheduled broadcasts, multi-platform experience, and social media commentary, the Twitter TV tool helps by:

• Enabling and encouraging fans to promote the programme to their friends
• Driving viewers to engage on your website during the show
• Generating and analysing real-time feedback

Twitter TV is available on monthly subscription as a hosted and supported service, or as a one-off fee for events.